“If every man would help his neighbor, no man would be without help.” Bruce Lee

I’ve worked side-by-side with a good friend and colleague for over 10 years now. She’s honestly one of the coolest, friendliest, and most caring people I know. Even on days when we’re dragging a$$, her positive vibe always seems to pick us right back up.

Recently, she’s gone through a tough time with the loss of a loved one. And when I say a loved one, I mean The One. I’m keeping the name, details, and rest of the story private. You see she’s not asking for attention, sympathy, help, or anything for that matter. In fact, I can only hope we are not imposing upon her with this gesture.

I mean her first thought was making sure her private clients were taken care of while she was away. That’s the type of selfless chick she is. Incredible.

But baby, I guess that’s the kind of karma you get coming back your way when you’re just authentically and genuinely a cool person – the people around you want to help out however they can, even when you don’t ask for it.

I’m honored to work at a great place that takes care of its peeps – Diakadi Body. These dudes are leading the way by donating a portion of every space rental fee that is paid to their training studio on Thursday 9/10 to our mutual friend. I’m getting in that game for sure by donating all of my training session fees/revenue on that day as well.

I was joking with our GM that we should call the fundraising event “Hustling For Our Homegirl”. Well, at least I’ve made that my own dedication on that day, as we grind out some workouts.

But I wanted to find a way to do something more. It’s a little personal man. Two years ago I went through helping with the home hospice care, and ultimate loss of both my mom and dad. My friend was there for me at that time, always offering words of encouragement and condolences, and was ready to listen whenever. Maybe it just seemed like a small thing to her, but I surely never forgot that.

As I write this, the script has been flipped. And I know that time away from work combined with the expenses of everything associated with that specific type of situation can add up quickly. I’m lucky enough to come from a big family, and we were able to spread the duties, responsibilities, time, and costs amongst our otherwise Hooligan-style crew. Not everyone is that lucky, or has that luxury.

And dude, that’s just the logistical shit of it all. The emotional costs have a much higher price tag. Maybe we’ll be paying off that debt for the rest of our days…

Anyways, here’s what I thought would pair well with our Fundraising Training Day. I’m going to donate all of the revenue from sales of my latest book on Amazon, on that day as well.

I honestly debated doing this at first, because this half of that hustling is more public. I didn’t want people to think I was doing it to gain attention for myself or my book or whatever. To be 100% honest, I’m much closer to a scumbag than a saint. It’s just that my friend is the reverse. And I want to do whatever I can. Writing and subsequent book sales is one of the ways I generate revenue, so its one of the things I can do to make a difference.

After some contemplation, I just said fuck it – helping a friend is more important to me than worrying about how some people might misinterpret my intentions. And maybe, it will motivate a few others along the way to help someone else in their life that may need it.

So…if you haven’t checked out my new book yet, or if you have, dug it, and know someone else who may benefit, please share the word and have them grab it on Thursday 9/10. If you are going to pay for some strategies that will help you reach your vain-a$$ goals (as a physique freak, I get it baby), the cash might as well be going to a much better cause.

Here’s the link to the book’s page on Amazon: The 6-Pack Checklist: A Step-by-Step Guide to Shredded Abs