Monthly Archives: April 2014
I sat down to write a completely different blog post today. My plan was to catch you up on all of the stuff I’ve been doing to fulfill my duty as your “People’s Nutrition Educator” – researching for and speaking at nutrition conferences, doing interviews and podcasts, etc.
I promise to do that soon, because I have a ton of outlines, notes, and research quotes that I think you’ll find interesting and informative.
But alas, that must wait. There are more important issues we must talk about today. Not often, but every once in a while, I like to talk about things that are more thought provoking (and probably more helpful to you) than protein grams and 6-packs. Read the rest of this entry
Holy shit man, summer is right around the corner!!!
And any honest fitness dude or diva will tell you that if you want to make a dramatic visual difference in your physique before the summer days start drifting away, you need to start on a targeted training and nutrition plan RIGHT FREAKING NOW.
Because Summer Loving happens so fast…
You know by now that your People’s Nutrition Educator can’t stand da bullshit that plagues our beloved fitness industry. So I’m here to tell you the truth – losing fat, building some lean muscle, and transforming your physique takes time.
Forget about waiting until the last minute and thinking following some crash diet, extreme training protocol, or miracle detox/cleanse program is gonna get the job done. How many times has that actually worked for you or anyone you know? Most just end up losing a bunch of muscle and looking softer and flabbier. They certainly don’t end up with a Goldmember or Austin Powers-style “tight body”.
The scale may say you are winning with that crap, but the mirror will show you that you are losing. Because remember, muscle is what provides your body with its shape, tightness, tone, and definition (yes, you too ladies).
And then of course there is the equally fast weight rebound that happens afterwards, which of course no one talks about. It’s a pointless roller coaster ride without the cool hands in the air, blood rushing to your red face, screaming photo at the end of it. But I digress…
The main point I’m trying to get across is that if you want to be ready for some summer loving, and maybe even some bedroom fireworks on da 4th of July, you need to get on a better, more efficient plan. And you need to start putting in the work on that plan now. That’s why we put together our Free Beach Physique Guide.
Some of you sneaky bastards have already seen it and downloaded it. Hope you dig it. But for the rest of you, today is the official launch of it.
What is this glorious Beach Physique Guide all about?
It’s basically everything I think you need to know to lose fat, build some lean muscle mass, transform your physique, and look awesome in a bikini, board shorts, or walking around naked. It consists of 3-parts.
1. THE BEACH PHYSIQUE FREE PDF GUIDE
For the go-getters, we dropped everything down into a PDF file that you can download immediately. You can read it in one sitting and get started with your plan today.
2. THE BEACH PHYSIQUE E-COURSE
But sometimes with anything new or challenging, it’s easy to get overwhelmed. And when that happens, you end up doing nothing. We ain’t down with that. Although we’re about having a little fun along the way here, we’re also about getting shit done.
So what we did is break the guide up into smaller, more digestible, more manageable chunks. We cover the most important strategies one topic at a time, and send them over email lessons. We then give you a few practical action steps to take, and some time to go out and apply them before we dive into the next lesson.
And in case you hate reading emails, the majority of the lessons also come with the option of watching it as a video tutorial.
Think of it as an ongoing, multimedia, Beach Physique E-course. Some people learn, absorb, and apply better this way. If that’s you, great! I’m down for whatever gets you to where you want to go.
3. THE ONGOING BEACH PHYSIQUE NEWSLETTER
Fitness and physique is our passion. We practice what we preach, we do what we teach, and we want to provide you with the ongoing support and advice you’re going to need to perfect your beach physique.
Here’s the deal. I still train private clients offline (and am forced to find new ways of overcoming roadblocks and plateaus), speak at conferences and corporate wellness programs, do interviews and podcasts, write articles for most of the major fitness magazines, and update this blog regularly.
I also consider myself a lifelong student and am learning and growing every day as an athlete and educator. I’m constantly reading new resources, attending conferences and seminars, and absorbing techniques and strategies from trusted colleagues.
When I’ve learned something new, and think it can help you, I want to share that with you. This newsletter is how I can do that.
IF YOU’RE DIGGING IT, DOWNLOAD IT
If all of that sounds good to you, I invite you to sign up for the guide, e-course, and ongoing newsletter today. Here’s where you can do that. If you scroll down a little, there’s a video of me explaining a little bit more about what the guide is about, and why it was created: